Step #1: Register your clinic with Google Places
The easiest way to be found on the web is through a Google Search. The best way to increase your chances of being seen on a Google search is to register your clinic with Google Places. Before you do this, you will want to prepare some stuff:
1. What is the URL address of your Physio clinic page?
Go to your clinic's Physio webpage and copy the address to your webpage. You will need your Physio web address and your Physio e-mail address in order to get the highest ranking for your Place Page (your place page will seem more legitimate to Google if your website and e-mail are the same base URL).
2. Gather photos about your clinic.
You will also want a photo (photos) to place on your Places Page, so have them ready as JPEG files that you can upload. Google likes photos of faces. (Videos are even better for increasing page rank)
3. A paragraph about your clinic.
You will also be asked to write a paragraph about your business. The words you use in this paragraph should include words that you think people would use when trying to find where to go for their physical therapy.
Click on the following link and follow the instructions to add your clinic to Google Places.
Step 2: Create a Blog Page
(Example: http://TheRehabCenterPT.blogspot.com/)Question: Why write blogs?
Answer: To increase your exposure on the internet
To see a good example of this you should search for: The Rehab Center in Lanacaster Osteoarthritis
or Disability Testing New Holland PA or Aquatic Therapy Ephrata PA.
If you post articles and blogs with the right key words, your potential customers will be more likely to find you on the internet. (Don't forget to have links in them that bring people to your Physio clinic page.)
Where can I post a blog?
You should post all your articles/blogs on your Physio Clinic page. This will increase the ranking of your Physio Clinic page on Google searches. This works best if you know a little bit about html code. To learn more go HERE!You could also create a completely independent blog page for free through Google at blogger.com
You can also post blogs and articles on other site like:
1. MerchantCircle.com
2. MedicalMingle.com
3. ArticleCity.com
and hundreds more (do a google search)
For help with effective blog writing click HERE!
Step 3: Register your clinic with all indexing sites
When you do a search for "physical therapy in (your town)" Many of the first web sites that come up are indexing sites. You can increase your exposure by being accurately registered with each of these sites. For example:1. local.yahoo.com
2. MerchantCircle.com
3. My.CitySearch.com
4. businessfinder.pennlive.com
5. Yelp.com
6. Kudzu.com
and all the other places listed in step 4 below
Step 4: Get your biggest fans (supportive patients) to comment about your clinic on-line
Your Google Places page will rank higher if more people have made relevant comments about your company on-line. Here are a few places you should send them where they can comment:
1. Your Google Places page
2. InsiderPages.com
3. CitySearch.com
4. Judysbook.com
5. Vitals.com
6. SuperPages.com
7. yahoo.com
and all the other places listed in Step 3
Step 5: Improve your Physio Clinic Page
The more websites that have a link to your website the higher your ranking will be. It is even better if those other websites have higher page rankings on google. (To learn more about Google Page Rankings go to seoquake.com)1. Think about getting other clinics to link to your Physio Clinic Page from their Physio Clinic Page.
2. Put links to your Physio Clinic Page on all your articles and blogs
3. Find as many indexing websites as you can that will let you post your web address with them (merchantcircle, google places, etc.)
This page will be updated periodically in order to clarify.
